Introducing our label, Brave+True

Posted by Rayna Hooper on

Developed in 2012, the Brave and True label was initially introduced as a Winter component to the Holiday Trading & Co Collective, one of Australia’s most well-known lifestyle companies.

The Brave+True label has since grown in popularity, and has cemented itself as one of Australia’s most loved womenswear brands.
We now deliver three collections per year and have far-reaching distribution in stores across Australia, New Zealand, USA, Canada, South America and the Caribbean, South Africa and Japan.

Our collections are made for every day, every night, every age, every style, every size, every occasion and every woman. We are inspired by all the exceptional women in our world who are trying to balance their daily responsibilities and still feel beautiful, confident and supported. The notion of everywoman underscores our commitment to a new way forward.

We design our collections with individual pieces that make stylish statements, but with an understanding that versatility and comfort are key. Aiming for the perfect mix of glamorous, classical and practical pieces through to gorgeous lounge and fun weekend wear.

The words brave and true provide the foundation of our design mantra. Taking a chance every day, believing you are enough and being true to yourself.

Autumn/Winter 20 Collection - Everywoman in stores and online now!
www.braveandtrue.com.au

Newer Post →

The Brave+True Diary

RSS
coats jackets knitwear winter

Winter 2024: Concrete Jungle

By Teresa Alho

Are you ready to elevate your winter wardrobe with the latest offering from Brave + True? The Concrete Jungle collection is here to help you...

Read more
2W23 The Luxe Traveller

Style Tips For "The Luxe Traveller"

By Brody McKenzie

This week at B+T HQ, we had a chit-chat with seasoned flyer, traveller, and Creative Director & Founder, Rayna, who shared with us her tried...

Read more